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Blog Post Tool Checklist: Building Your Successful Online Store
Are you ready to launch your online store but feeling overwhelmed? This comprehensive checklist will guide you through the process of setting up and optimizing your e-commerce platform for success.
Store Set Up & Design:
First Steps
Selecting Your First Product
Niche, One-Product or General
Gmail Setup (Business email is highly recommended)
Shopify Free Trial
Name / Domain Setup
Product Page Checklist:
Copywriting
Market Research
Competitor Research
Product Reviews
Catch phrases / Taglines
Conciseness (Simple)
Benefit Driven
Reviews & Testimonials (Results)
Shipping / FAQ / Guarantees
Images
Studio Images
Lifestyle Images
Creative Images / GIFs / Videos
Logos
Store Backend:
Legal Pages (Policies)
Add Payment Provider (Stripe & PayPal)
Shipping Rates & Markets
Trust / Urgency / Scarcity Tactics
Supplier Integrations
Abandoned Cart Flow (Klaviyo)
Upsells, Cross-sells, Volume Discounts (Add what's applicable to your product)
Add P&L Tracking App (BeProfit, Lifetimely) & Currency Converter App
Pixel Setup (For Ads)
Marketing and Sales:
Social Media Setup
Facebook Page
Instagram Account
Pinterest Account
LinkedIn Profile
Advertising
Set up Google Ads
Set up Facebook Ads
Email Marketing Campaigns
Influencer Partnerships
Sales and Discounts
Create initial promotional offer
Plan for seasonal sales and discounts
Set up loyalty program
Post-Launch
Analyze Metrics and Data
Perform SEO audit
Customer Feedback Collection
Optimize based on feedback and data
Regularly update product offerings
Plan and execute regular promotional campaigns
Maintain active social media presence
Explore new marketing channels and opportunities
SEO Optimization for Product Pages
Set up Google Analytics
Customer Support System (Email, Live Chat)
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- Author:Jiroop
- URL:https://jiroop.com/article/ultimate-guide-launching-shopify-store
- Copyright:All articles in this blog, except for special statements, adopt BY-NC-SA agreement.
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